Video & Content Producer · Content Marketing Specialist
Strategic video production and content marketing for brands — powered by creative storytelling and AI-assisted workflows.
Selected Work
Full client portfolio available to verified hiring contacts. Email for access →
Behind the Work
Every project has a story behind it — the creative choices made, the production challenges solved, and the results achieved. My Behind the Work breakdowns go beyond the final cut to show how strategy and execution come together.
About Me
I'm Ryan Yip — a Calgary-based video and content producer who bridges the gap between creative execution and marketing performance. After earning my degree in Broadcast Media Studies from Mount Royal University, I jumped straight into the industry — and I've now spent 10+ years producing media across broadcast, corporate, nonprofit, and eLearning. Most recently, I worked at Headversity as an Audio-Video Generalist, alongside cultural content for YouthLink Calgary and media campaigns for consulting clients.
I'm Inbound Marketing and Digital Content Marketing certified through HubSpot Academy, hold the "AI for Creative Work" Specialization from the University of Michigan, and I'm fluent in AI-assisted creative workflows including Runway ML and Weavy.ai. Off the clock, I'm a massive nerd for anything tabletop — board games, miniature painting, wargaming, and tabletop RPGs — and a good book set in a fictional world. Reality is boring.
Q&A
After earning my degree in Broadcast Media Studies from Mount Royal University, I jumped straight into the industry. I spent my university years managing CMRU.ca and collaborating with local media companies. That hands-on experience paid off quickly—I was hired as a full-time Media Specialist by the same company where I interned. That kickstarted everything I know and do now, thanks to the many great opportunities and the chances people gave me.
Visual – Adobe Suite, Cavalry, DaVinci Resolve/Fusion, Final Cut Pro
Audio – Adobe Suite, Cubase, FL Studio, Pro Tools, Reaper
10+ years of experience spanning broadcast, corporate, nonprofit, and eLearning media. Most recently, I worked at Headversity as an Audio-Video Generalist, producing media operations content, alongside cultural content for YouthLink Calgary and media campaigns for consulting clients. I’m currently open to new opportunities where I can bring production and digital marketing together to create content that connects.
Inbound Marketing Certified and Digital Content Marketing Certified, both from HubSpot Academy, plus the “AI for Creative Work” Specialization from the University of Michigan (via Coursera). I’m also fluent in AI-assisted creative workflows, including Runway ML and Weavy.ai, and I’m currently completing further certifications in digital marketing and AI media production & management.
I’m a massive nerd when it comes to anything tabletop, such as board games, miniature painting, wargaming, and tabletop RPGs.
I also love a good book set in fictional worlds. Reality is boring 🙂
What I Do
End-to-end video production for brands and clients — from concept and scripting through on-location shooting and final delivery. Corporate profiles, product videos, testimonials, and more.
Strategic content planning and execution that ties every piece of media to a business objective. Campaign architecture, audience targeting, and performance-backed creative decisions.
Leveraging AI-powered tools to accelerate production timelines, enhance creative output, and scale content without scaling costs. Faster turnarounds, smarter workflows.
Precise, story-driven editing with professional color grading and sound design. Offline edits through final delivery — Premiere Pro and DaVinci Resolve.
Platform-native short-form videos built to perform — optimized hooks, pacing, and formats for Instagram Reels, TikTok, YouTube Shorts, and LinkedIn.
Building the narrative architecture behind your brand — messaging frameworks, tone of voice, and the visual language that makes your content instantly recognizable.
How It Works
We align on your goals, audience, and KPIs before a single frame is shot. Understanding what success looks like shapes every creative decision that follows.
Scripts, shot lists, content calendars, and platform strategies — built before production begins so the shoot serves a clear purpose and the content has a plan behind it.
Professional on-location or remote production. AI-assisted workflows where they add speed without sacrificing quality. Efficient, organized, and adaptive on the day.
Editing, color, sound, and delivery — followed by performance review. I track how content lands and use real data to sharpen future work.
Get In Touch
Looking for a video and content producer who understands both the creative and the business side? Let's talk about your next project.